You Be the Billing Expert:
Prevention Makes No-Shows No Problem
Published on Thu Oct 14, 2004
Check out these ideas for protecting your revenue from no-show patients
Sure there are valid reasons for missing a scheduled appointment, but there are steps you can take to keep no-show patients from ruining your well-planned schedule and costing your practice money to boot.
Problem: When a patient doesn't show up for a scheduled appointment, it means lost revenue for your practice. And with some patients, being a no-show is more of a habit than a rare occurrence.
Solution: You shouldn't have to tolerate the inconvenience and lost revenue from no-show patients. "Most of us have a two-strike rule," says Victoria Jackson, executive director and owner of OMNI Management Inc., California member of Medical Group Management Association, Primary Care Assembly, and administrator/CEO of Southern Orange County Pediatric Associates Inc. in Lake Forest, Calif. If patients do not show up for two scheduled visits, they are warned: Should they fail to keep a third scheduled visit, they will be charged for the appointment, she says. This threat usually does the trick.
Your input: What methods do you think are the most successful for preventing no-shows? After deciding on your answer, scroll down to see what our experts suggest.
If you don't want excessive no-shows in your practice, you're going to have to work for it. Here are three tried-and-true tactics for no-show prevention:
1. Provide Clear Appointment Reminders. Most people agree the best way to reduce missed appointments is a reminder call ahead of time. Because many offices are reluctant to charge for missed appointments to deter no-shows, they instead focus on boosting appointment attendance with phone calls or reminder letters.
"We do confirmation calls two days in advance," says Christine E., biller at Jordan Family Eyecare in Rochester, N.H. If you can't get in touch with the patient directly, leaving a message usually works well.
Effective approach: "When we don't call, the no-show rate increases," says Hannah G. O'Brien, administrator with Deborah J. Morris and Associates, MD, PA, in Owings Mills, Md. After reminding the patient of his appointment, O'Brien's office also tells the patient, "If we do not hear from you or see you at your appointment time, there will be a $35 missed-appointment fee added to your account." This statement helps to grab the patient's attention, she says.
2. Charge a No-Show Fee. If a patient doesn't show for his appointment, "we send out a letter for a no-show fee - a flat fee of $35," Christine E. says. Her office usually doesn't charge the fee to the patient's account unless he comes into the office for another visit. "Most of the time that discourages no-show patients from coming back," she says. And this tactic can help you prevent wasted time.
Good excuses allowed: If a [...]