If you are finding securing direct care staff buy-in an uphill battle, help is at your fingertips. In addition to efforts from national trade groups like the National Association for Home Care & Hospice and the National Hospice and Palliative Care Organization, the Home Care Association of America is offering a marketing tool to educate caregivers about the vaccine at https://employer.mycnajobs.com/vaccine-toolkit-download. “Only 35 percent of caregivers indicate they are planning to get the vaccine,” HCAA notes. “Most want more information.” And the Partnership for Medicaid Home-Based Care has launched a “Be Wise, Immunize” program and website. The site offers vaccine facts, stories from aides who have received the vaccine, and links to each state’s vaccination plan at https://bewiseimmunize.com/resources.