Watchdog agency is concerned about aggressive DME marketing, it says. In a recent advisory opinion, the Two DME suppliers asked the OIG to review an arrangement where they placed equipment in hospital consignment closets so patients could obtain the equipment there before going home.When the DME is respiratory equipment, the suppliers would also have personnel on site to train the patient as required by DME quality standards, notes Opinion No. 08-20. Under the arrangement, the hospitals would provide the loan closet space to the suppliers for free, according to the opinion. The hospitals would also provide desks and phones free of charge to the on-site personnel so they could communicate with patients and their physicians as required by regulation. Freebies: The suppliers make clear that the on-site personnel will offer no additional services to the hospital, such as discharge planning. "The OIG has ... previously stated that in an employee liaison arrangement, the liaison cannot perform services that the hospital must otherwise perform," notes attorney In this advisory opinion, "the liaison will not perform services that the hospital would otherwise have to perform," Baird tells "No remuneration will flow from the Suppliers to their potential referral sources, the hospitals and their staff and physicians, in connection with the hospitals' provision of consignment closets to the Suppliers," the OIG approves. Post-Selection Contact Key Component The suppliers sidestep another pitfall identified by the OIG. "We have long been concerned about aggressive marketing by DMEPOS suppliers, including those marketing activities that involve personal contact with beneficiaries," the OIG says in the opinion. "In-person sales pitches or 'informational' sessions can be extremely coercive, particularly when such activities are targeted at senior citizens, Medicaid beneficiaries, and other particularly vulnerable patients." "These activities are highly susceptible to fraud and abuse, as they can lead to overutilization,increased costs to the Federal health care programs and beneficiaries, and inappropriate medical choices,as well as adverse effects on the quality of care patients receive," the OIG warns. "Arrangements ...that offer DMEPOS suppliers opportunities for access to hospital staff and patients are particularly susceptible to problematic marketing schemes." But the suppliers prevent these types of problems by prohibiting their on-site staff from contacting patients until after they've made their supplier selection, the OIG allows. Rent isn't verboten: Note: The opinion is online at www.oig.hhs.gov/fraud/docs/advisoryopinions/2008/AdvOpn08-20.pdf.