Advanced Search

Gastroenterology Coding Alert

Revenue Booster:

Patient Reactivation Is a Marketing Tactic That Yields High ROI

Published on Tue May 02, 2017

Tip: Keep a list of patients with chronic patients who don’t have upcoming appointments. If you’re like most gastroenterology practices, you’ve likely heard from a fair share of slick digital marketing consultants who are trying to sell you the latest and greatest ways to attract new patients. Don’t take this bait until you tap the full revenue potential of patients [...]
You’ve reached your limit of free articles. Already a subscriber? Log in.
Not a subscriber? Subscribe today to continue reading this article. Plus, you’ll get:
  • Simple explanations of current healthcare regulations and payer programs
  • Real-world reporting scenarios solved by our expert coders
  • Industry news, such as MAC and RAC activities, the OIG Work Plan, and CERT reports
  • Instant access to every article ever published in your eNewsletter
  • 6 annual AAPC-approved CEUs*
  • The latest updates for CPT®, ICD-10-CM, HCPCS Level II, NCCI edits, modifiers, compliance, technology, practice management, and more
*CEUs available with select eNewsletters.

Other Articles in this issue of

Gastroenterology Coding Alert

View All